Hands of Consumers

It is time to determine how to make a Security Consulting Company available to the consumer.
Channel Levels
Select either direct versus indirect distribution by writing about the pros and cons of both methods.
Needs of Target Market
Analyze your target market’s needs. Explain what you know about your target market and what they want from
a channel of distribution.
Digital Commerce
Is your Security Consulting Company conducive to digital distribution? You may wish to research a competitive
product or service to see if it has a strong digital presence. Or you can engage in general research about going
The paper should be written in third person; this means words like “I,” “we,” and “you” are not appropriate.


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